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Mark Gurman

Articles by Mark Gurman

Meta Debuts Dedicated ‘Charm’ Device for Using Muse AI - Bloomberg.com

Business September 25, 2026

Meta Platforms Inc. unveiled a palm-sized, dedicated gadget for using Muse, the companys popular new artificial intelligence assistant, pushing deeper into the AI devices market with a surprise annou�...

Apple Is Developing New Fitness Tracker Aimed at Rivaling Whoop - bloomberg.com

Technology September 23, 2026

Apple Inc. is developing a screenless health and fitness tracker similar to Whoop Inc.s wrist-worn device, part of an effort to rethink its smartwatch lineup and add new wearable technologies. The c�...

Apple’s ‘Personal Hub’ AI Strategy Hints at Upcoming Home Device - Bloomberg.com

Technology September 21, 2026

Apples new intelligent personal hub strategy is about much more than the iPhone. Also: The company makes job cuts at Fitness+ while it ponders the future of the service, heres what happened to the iP�...

Apple Just Launched Its New iPhones. Here Are 16 More Products Coming Soon - Bloomberg.com

Technology September 16, 2026

Apple Inc. just launched some major new products, including the iPhone Duo, the iPhone 18 Pro line, AirPods 5 earbuds and fresh smartwatches. But the company has a lot more in store for this year and�...

Apple’s iPhone Duo Will Turn Foldable Phones Into the New Normal - Bloomberg.com

Technology September 14, 2026

Apples iPhone Duo will go down as one of the companys historic products, eventually turning foldable phones into the new normal. Also: The company is preparing a big retail shake-up, and its upcoming�...

Tim Cook’s CEO-Like Pay Package Shows He Isn’t Going Anywhere - Bloomberg.com

Business September 7, 2026

The early signs out of Cupertino are that Tim Cook will still loom large at Apple. And the ex-CEOs new pay package doesnt dispel that notion. Also: What to expect at the companys Sept. 9 event and a �...

Apple to Kick Off Ternus Era With Its Biggest-Ever Slate of New Products - bloomberg.com

Technology September 5, 2026

Apple Inc. has spent much of the past 15 years refining existing product lines and launching services to generate more recurring revenue. There have been a few fresh device categories, like the Apple�...

Apple’s Ternus Takes the Reins as CEO, With AI as Job No. 1 - Bloomberg.com

Business August 31, 2026

Stepping into his new role as Apple Inc.s chief executive officer on Sept. 1, John Ternus wont have much time before the company begins its annual fall product rollouts. This year the lineup will inc�...

Apple’s New CEO Will Need to Soon Overhaul His Management Team - Bloomberg.com

Business August 31, 2026

When John Ternus becomes Apples CEO this week, one of his biggest challenges will be revamping a management team that has steered its corporate culture for decades. Also: The latest on the new Apple �...

Apple Gears Up to Launch Its First New Mac Mini in Two Years - Bloomberg

Technology August 26, 2026

Apple Inc. is gearing up to launch a new version of its Mac mini desktop computer for the first time in almost two years, according to people familiar with the matter. The new desktop will debut as �...